Privacy Policy
A legal disclaimer
Simplview Terms of Service
Effective date: September 26, 2026 Last updated: September 26, 2026
1. Who We Are
Simplview ("Simplview," "we," "us," "our") is the operating name of VK Education and Consulting, a company incorporated in Ontario, Canada, with its registered address at 7 Jeffrey St, Brampton, Ontario, Canada L6S 2M9. These Terms of Service ("Terms") govern your access to and use of the Simplview conversational analytics platform, including our website, application, and related services (collectively, the "Service").
By creating an account, starting a free trial, or otherwise using the Service, you agree to be bound by these Terms and our Privacy Policy. If you are agreeing on behalf of an organization or company, you represent that you have the authority to bind that organization to these Terms.
2. The Service
Simplview provides a conversational, AI-powered analytics platform that allows users to connect business data sources (including but not limited to CSV/Excel files, Google Sheets, and BigQuery) and ask natural-language questions about that data, receiving generated insights, SQL queries, tables, and charts in response.
3. Accounts and Eligibility
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You must provide accurate information when creating an account.
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You must be at least [CONFIRM: 18, or your jurisdiction's age of majority] years old to use the Service.
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Each account is tied to an organization ("Company"). You are responsible for maintaining the confidentiality of your login credentials and for all activity under your account.
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One email address may be associated with only one active organization membership at this time. [CONFIRM: reflects current one-org-per-user model]
4. Free Trial
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New organizations receive a free trial period offering limited access to the Service, including a limited number of queries [CONFIRM: current limit, e.g. 15] and a limited number of document uploads [CONFIRM: current limit, e.g. 5].
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We may change trial terms, including query limits, duration, or included features, at any time, including for organizations already in a trial, though we will make reasonable efforts to notify you of material changes.
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At the end of your trial period or upon exhausting your trial usage allowance, you will be prompted to upgrade to a paid subscription to continue using the Service. Data and configurations from your trial are preserved for [CONFIRM: retention period] after trial expiry.
5. Paid Subscriptions and Billing
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Paid subscriptions are billed on a recurring basis (monthly, unless otherwise stated) through our third-party payment processor, Stripe. We do not store your full payment card details.
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Subscription fees are charged in advance and are non-refundable except as required by law or as expressly stated in these Terms.
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We may offer supplemental "top-up" purchases of additional usage (e.g., additional queries) as one-time, non-recurring purchases.
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You may cancel your subscription at any time through your account's billing settings; cancellation takes effect at the end of the current billing period unless otherwise stated.
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We reserve the right to change our pricing. We will provide at least [CONFIRM: e.g. 30 days] notice before a price change takes effect for existing subscribers.
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If payment fails, we may suspend or restrict your access to paid features until payment is resolved, consistent with the entitlement and grace-period policies described in your account's billing status.
6. Cancellation, Refunds, and Downgrades
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Cancellation: You may cancel your paid subscription at any time via your account's billing settings (Stripe Customer Portal). Cancellation stops future recurring charges but does not entitle you to a refund for the current billing period already paid — you retain access to paid features through the end of that period.
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Refunds: Except as expressly stated in this section or required by applicable law, all fees are non-refundable, including partial-month or partial-period usage. We do not provide refunds or credits for unused queries, unused seats, or early cancellation within a billing period.
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Free trial to paid conversion: No refund is owed for the free trial period, as no payment is collected during the trial. Charges begin only once you affirmatively upgrade to a paid plan through Checkout.
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Billing errors: If you believe you were charged in error (e.g., a duplicate charge, a charge after you believe you cancelled), contact us at [support email] within [CONFIRM: e.g. 30 days] of the charge. We will investigate and issue a refund or credit if a billing error on our part is confirmed.
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One-time purchases (top-ups): Purchases of additional one-time usage (e.g., query top-up credits) are final and non-refundable once the additional usage has been added to your account, except where required by law.
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Downgrades: If you downgrade from a higher plan to a lower plan, the change takes effect at renewal unless otherwise stated at the time of downgrade; we do not provide prorated refunds for the difference in the current billing period.
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Chargebacks: Initiating a chargeback or payment dispute with your card issuer instead of contacting us first may result in immediate suspension of your account pending resolution.
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Termination by us: If we terminate your account for cause (e.g., breach of these Terms, fraud, abuse), no refund will be issued for the remainder of the current billing period.
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Consumer protection carve-out: Nothing in this section limits any right to a refund or remedy that cannot be waived under applicable Canadian consumer protection law, to the extent such law applies to your purchase.
7. Your Data
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Ownership: You retain all rights, title, and interest in and to the data you upload or connect to the Service ("Customer Data"). We do not claim ownership over your Customer Data.
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License to us: You grant Simplview a limited license to access, process, and analyze your Customer Data solely for the purpose of providing the Service to you.
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No training on your data: Simplview uses Google's Gemini models to power its conversational analytics features. Data handling, model training, and retention for these AI-powered features are governed by Google's Gemini API Additional Terms of Service, as published and updated by Google from time to time. Simplview does not apply any additional or separate data retention policy on top of Google's Gemini API Additional Terms of Service for this processing.
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Data processing location: Customer Data connected to the Service is processed and stored using Google Cloud Platform infrastructure e.g. us-central1
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Data deletion: Upon account termination, we will delete or de-identify your Customer Data within the deployed region, except where retention is required by law or for legitimate backup/business continuity purposes consistent with our Privacy Policy.
8. Acceptable Use
You agree not to:
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Use the Service to upload or process data you do not have the legal right to use or share;
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Attempt to circumvent usage limits, security measures, or access controls;
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Use the Service to build a competing product;
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Reverse-engineer, decompile, or attempt to extract the underlying models or source code of the Service;
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Use the Service in a way that violates applicable law, including data protection and export control laws.
9. Third-Party Services
The Service integrates with and relies upon third-party providers, including but not limited to Google Cloud Platform, Google Gemini/Generative AI services, Firebase Authentication, and Stripe. Your use of the Service is also subject to the applicable terms of these providers where relevant to features you use (e.g., connecting a Google Sheet requires Google account authorization).
10. Disclaimers and Limitation of Liability
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THE SERVICE IS PROVIDED "AS IS" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED.
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AI-generated insights, SQL queries, and analysis may contain errors or inaccuracies. You are responsible for independently verifying any insight or figure before relying on it for business, financial, or other material decisions.
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TO THE MAXIMUM EXTENT PERMITTED BY LAW, SIMPLVIEW'S TOTAL LIABILITY FOR ANY CLAIM ARISING FROM YOUR USE OF THE SERVICE SHALL NOT EXCEED THE AMOUNT YOU PAID TO SIMPLVIEW IN THE [CONFIRM: e.g. 12 months] PRECEDING THE CLAIM.
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Nothing in these Terms limits liability that cannot be limited under applicable Canadian law.
11. Termination
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You may terminate your account at any time.
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We may suspend or terminate your access to the Service for violation of these Terms, non-payment, or as required by law, with notice where reasonably practicable.
12. Governing Law
These Terms are governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein, without regard to conflict of law principles.
13. Changes to These Terms
We may update these Terms from time to time mentioned in the updated terms and conditions with last update date. Continued use of the Service after changes take effect constitutes acceptance.
14. Contact
Questions about these Terms: hello@simplview.com VK Education and Consulting, operating as Simplview 7 Jeffrey St, Brampton, Ontario, Canada L6S 2M9
Privacy Policy
Effective date: September 26, 2026
1. Scope
This Privacy Policy explains how Simplview collects, uses, discloses, and protects personal information in connection with the Service, in accordance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy law.
This Policy covers personal information about you as a user of the Service (account holder). It does not govern the business/Customer Data you upload for analysis, which is addressed separately in Section 6 of our Terms of Service ("Your Data").
2. Information We Collect
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Account information: name, email address, authentication credentials (via Firebase Authentication, including Google sign-in), organization/company name.
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Billing information: subscription status, plan, and usage data. Payment card details are collected and processed directly by Stripe; we do not store full card numbers.
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Usage data: queries submitted, features used, login activity, and diagnostic/audit logs necessary for security, billing accuracy (e.g., trial query counts), and service improvement.
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Technical data: IP address, browser type, device information, collected automatically, including via Google Analytics (GA4) and Microsoft Clarity for product analytics and session insight purposes. [CONFIRM: this accurately reflects what's deployed — confirmed present in frontend per your architecture notes]
3. How We Use Your Information
We use personal information to:
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Provide, maintain, and improve the Service;
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Authenticate your account and enforce access controls;
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Process billing and manage your subscription, trial, and usage entitlements;
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Communicate with you about your account, service changes, or (with separate consent, see Section 7) marketing;
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Monitor for security, fraud, and abuse;
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Comply with legal obligations.
4. How We Share Your Information
We share personal information only with:
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Service providers who process data on our behalf under contractual confidentiality obligations, including Google Cloud Platform (hosting, authentication, AI processing), Stripe (payment processing), and analytics providers (Google Analytics, Microsoft Clarity);
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Legal authorities, where required by law, court order, or to protect our rights or the safety of others;
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A successor entity, in the event of a merger, acquisition, or sale of assets, subject to this Policy continuing to apply to your information.
We do not sell your personal information.
5. International Data Transfers
Our infrastructure is hosted on Google Cloud Platform, with production services currently operating in the us-central1 (Iowa, United States) region. [CONFIRM: this reflects your current davinci/prod region — worth stating explicitly here since your infrastructure is on us-central1 per your GCP project configuration] AI-powered features are processed using Google's Gemini models, subject to Google's Gemini API Additional Terms of Service, which govern data handling and retention for that processing; Simplview does not apply any additional data retention policy on top of those terms. This means personal information and Customer Data may be processed or stored outside of Canada.
6. Data Retention
We retain personal information for as long as your account is active, and for a reasonable period afterward as needed for legal, billing, or legitimate business purposes (e.g., financial records, dispute resolution). [CONFIRM: specific retention periods with your lawyer/accountant, particularly for billing/tax records]
7. Marketing Communications
We will only send you marketing or promotional communications if you have provided express consent, separate from your acceptance of these Terms, in compliance with Canada's Anti-Spam Legislation (CASL). You may withdraw consent at any time via the unsubscribe link in any marketing email or by contacting us directly.
Transactional communications (e.g., trial expiry notices, billing receipts, security alerts) are not considered marketing and will be sent regardless of marketing consent, as necessary to operate your account.
8. Your Rights
Under PIPEDA and applicable provincial law, you have the right to:
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Access the personal information we hold about you;
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Correct inaccurate personal information;
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Withdraw consent for certain uses, subject to legal or contractual restrictions;
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Request deletion of your personal information, subject to our legitimate retention needs.
To exercise these rights, contact us at [CONFIRM: privacy contact email].
9. Security
We implement reasonable technical and organizational measures to protect personal information, including encryption of sensitive data at rest, access controls scoped by organization and role, and secure credential management. No system is completely secure, and we cannot guarantee absolute security.
10. Cookies and Tracking
We use cookies and similar technologies, including for authentication session management and product analytics (Google Analytics, Microsoft Clarity). [CONFIRM: whether a cookie consent banner is implemented, and whether one is legally required for your current user base/jurisdiction mix — recommend confirming with counsel]
11. Children's Privacy
The Service is not directed to individuals under the age of [CONFIRM: 18 or applicable age]. We do not knowingly collect personal information from children.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be communicated via [CONFIRM: method].
13. Contact
Privacy inquiries: hello@simplview.com VK Education and Consulting, operating as Simplview 7 Jeffrey St, Brampton, Ontario, Canada L6S 2M9
